



This will be the first time
All of the samples were coded with a two digit number and then mailed to me. Nobody on the judging panel knows which farm, island or district the coffees are from- it’s truly blind. We started it off by roasting all of the samples, cupping them and scoring them on the mainland. This was done to get a first look at the coffees, weed out some, and get an initial ranking of the group.
The cupping of the first group of samples went really well. We got through all 69 coffees in two days- no easy feat! There were a couple of … ummmm… no so good coffees, a big group of nice ones and a handful of some really exceptional ones. Now that they have all been ranked, I sent the samples back to the Hawaiian Coffee Association for delivery to a cupping lab on
Once the process is done the
We’re proud of our heritage. Many don’t know it – but we still roast our own beans right here in downtown Sacramento. Always have…always will!
Yes, even our CEO, Chuck Van Vleet makes the 5a.m. trek to help us start the brewing process.
These guys look a little too chipper. But then again, most of our sales guys never sleep. From left to right: Brian Granley, Chris Littlejohn, and Steve (Lamda, Lamda, Lamda) Lambdin.
Thanks Hillary, Alicia, Sunny, & Carol. Every year we can count on you. You ladies rock!
We like to think that we have a roast to meet every taste profile – from the newbie to the most discerning coffee drinker. We hit the sweet spot this year with Café del Corazon – a delicious blend of Fair Trade and organically certified beans.
We saw a lot of great signs throughout the day, but this one wins HANDS FREAKING DOWN!!!
Okay, so we just don’t like to waste coffee. I guess after a 3a.m. wake-up call, Melanie felt like she needed some joe-to-go! Oh, and Nathanael is just the guy to serve it up. Dude, you’re a little creepy, right?