Friday, May 15, 2009

Susan G. Komen Race-for-the-Cure (Saturday, May 9th)

It was an amazing opportunity to be a part of the Susan G. Komen ‘Race-for-the-Cure’ event this past Saturday, May 9th. They forecasted just over 20,000 race participants and we feel like we got to meet most of them! Thank you again Sacramento for drinking our smooth brew and sharing with us your very personal stories!

We’re proud of our heritage. Many don’t know it – but we still roast our own beans right here in downtown Sacramento. Always have…always will!

Yes, even our CEO, Chuck Van Vleet makes the 5a.m. trek to help us start the brewing process.


These guys look a little too chipper. But then again, most of our sales guys never sleep. From left to right: Brian Granley, Chris Littlejohn, and Steve (Lamda, Lamda, Lamda) Lambdin.


Thanks Hillary, Alicia, Sunny, & Carol. Every year we can count on you. You ladies rock!


We like to think that we have a roast to meet every taste profile – from the newbie to the most discerning coffee drinker. We hit the sweet spot this year with Café del Corazon – a delicious blend of Fair Trade and organically certified beans.

 

We saw a lot of great signs throughout the day, but this one wins HANDS FREAKING DOWN!!!


Okay, so we just don’t like to waste coffee. I guess after a 3a.m. wake-up call, Melanie felt like she needed some joe-to-go! Oh, and Nathanael is just the guy to serve it up. Dude, you’re a little creepy, right?